The goal will be to centralize diverse content in one place, such as videos of creators, movies, traditional TV shows, and sports
the Youtube Confirmed that a test would allow viewers in the United States to watch channels Free funded ads (FASTs) by a center Custom available on the platform.
“the Youtube It’s the only place viewers can find everything they want, and we’re always looking for new ways to provide viewers with a centralized destination to more easily find, watch, and share the content that matters most to them.”
The video platform will also be in contact with several other entertainment companies to test launch their own titles on the hub, according to the Wall Street Journal.
In addition to modernity, the Youtube You will be testing the tool with vendors such as A+E Networks, Cinedigm Corp, and Lions Gate Entertainment Corp. and FilmRise, which may launch later this year.
This will be the company’s goal to focus different contents All in one place, like creator videos, movies, traditional TV shows, sports, and more. Thus, the hub also called FAST will create greater competition with players such as Roku, Pluto TV, and Tubi.
In November, the video platform announced that it had crossed the 80 million mark Participants Worldwide on YouTube Premium and YouTube Music. As early as March 2022, the company also launched free TV shows and also in the “ad-funded” model, which gave access to more than 4,000 titles to Americans.
This latest offering was an expansion of the free movies offered by the platform, which already includes 1,500 titles from partners like Disney, Warner, Paramount, Lionsgate, FilmRise, and more. Another feature of the network’s channels was also the Primetime feature which allows subscription to more than 30 streaming services.
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