Hey Threadsa short messaging app launched by Goal To compete with the current Xold TwitterA failure in Brazil and in the world. This is what a survey conducted by Bytes Consulting showed. Despite reaching 100 million users in the first five days after its launch, on July 5, Threads has succeeded. 806 thousand active users daily in Brazil. On the other hand, billionaire X Elon Musk, he has 6 million. All over the world, the interest of those searching for information on topics is increasing Google, 21 times less than X. In Brazil, this rate is 13 times Twitter supporter. Another interesting fact from the research is that the mobile penetration rate in Brazil is 5% for threads and 22% for Twitter. In addition, Meta users log into the app twice a day in Brazil. In this, Twitter easily beats it again, with 16 user sessions per day. The average time each person spent on threads was 1 minute and 50 seconds versus 35 minutes on old Twitter.
*With information from a trade commentator Bruno Mayer.
