Carolina Deslands is the new ambassador for Intimissimi and the heroine of one of the brand’s recent advertising campaigns.
The call took the singer by surprise, but even her fears and insecurities made her turn down the opportunity to fight prejudice.
“It doesn’t take a genius to imagine my reaction to Intimissimi’s call.” me? Ambassador? Underwear brand? are you sure? ” I immediately felt that I did not belong there. That he would be the target of horrific comments, that would offend the brand itself, and that you’d better remain silent‘, that might have been his first impulse, but it didn’t take long to revisit it.
“What about me? What do I feel when I am not under the pressure of opinions, when I do not hide in fear? I feel beautiful. I feel that underwear should serve us and not the other way around. I feel I have stopped changing the body to fit clothes and look for clothes that fit me. And that is Intimissimi’s motto – underwear for all bodies ”, notes.
“I am the first tattooed ambassador. I am the first ambassador of the physical structure. And I can even take that in with opinions and comments, whatever, but I want to believe we’re opening the door to a better future.. And that the girls who would come after me would suffer less than me, until this case was over, and she was convinced that this could be “just the beginning of a beautiful story.”
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