Apple has reduced its carbon emissions by 45% since 2015

In addition to introducing the new iPhones and Apple Watches, Apple also used yesterday’s special event to update us on some of its achievements when it comes to… Sustainability.

This section of the keynote also included a fun video starring the CEO¹ from apple, Tim CookVice President of Environmental, Political and Social Initiatives at MASA, Lisa Jackson And none other than an Oscar winner Octavia Spencer.

During this part of the broadcast, Apple talked about it Its plan is to make every one of its products carbon neutral by 2030. To kick off this effort, it announced that all Apple Watch SE (2nd generation) and Series 9 combined — along with the latest Sport Band models — now carry this title.

Naturally, the Apple Watch Ultra 2 is not left out. When purchased with the latest Trail Loop or Alpina Loop band, it is also 100% carbon neutral.

in press releaseThe company said that the focus is on neutralizing all potential emissions related to its consumption of electricity and materials used in its devices and means of transportation. Only after that does Massa intend to start applying high-quality carbon credits to offset unavoidable emissions.

Speaking about Apple Watches, she also explained that each “carbon neutral” watch follows three requirements: using 100% clean energy in both manufacturing and end use, 30% recycled or reused materials by weight and 50% in distribution. Air transport. When all these points are addressed, emissions can be reduced by up to 75%.

Overall, Apple has already been able to reduce its carbon emissions by 45% since 2015; On the other hand, the company’s revenues increased by a significant 65%. However, the plan aims to increase this number in emissions reduction to 75%, taking 2015 figures as a basis.

Naturally, the new FineWven bracelets and boxes are part of this initiative. In addition to having a much smaller carbon footprint compared to leather accessories, 68% of the materials used in their manufacture are recycled.

The packaging for the new line of Apple Watches is already made of 100% fiber-based materials, while the iPhone 15 line is made up of about 99%.

What about production lines?

in Another press releaseApple also announced that it is expanding its decarbonisation project, which more than 300 manufacturers have already joined – now committing to using only 100% clean energy by 2030. Clean energy program for suppliersThis project already includes suppliers in more than 50 countries.

Furthermore, suppliers from 28 countries have already committed to bringing 20 gigawatts of renewable energy to Apple’s production lines, which include names like Skyworks Solutions, Analog Devices, Cirrus Logic and Renesas Electronics. According to the company, in 2022 alone, 13.7 gigawatts of renewable energy was used in its production lines, avoiding emissions of 17.4 million metric tons of carbon – the equivalent of removing 3.8 million cars from the streets.

Cool, isn’t it? 🌳