City 2023: Discover the almost 100-year-old company that will kill festival cockroaches | a job

With the expectation of getting more than 500 thousand peoplethe festival City It sets off on Saturday (9/2) with a mission to become a big event like its big brother, the Rock in Rio. Marathon shows with names like Demi LovatoPablo Vittar, Luisa Sunza and Post MaloneIt continues until Sunday (9/3) and will be repeated next weekend (September 7, 9 and 10).

Rock World, the organizer of the event, will have a range of partner companies that will take care of aspects such as food, gifts, clothing and even pest control. For this last service, he was the contractor Rentokil, a company founded in 1925 in the United Kingdom and part of the initial Rentokil group. The brand has been around in Brazil for just over ten years.

In its 98-year history, the company has achieved some achievements, such as a contract to repel birds and carry out pest control in a tower at Buckingham Palace, in 1966; Preserving the Norwegian Royal Heritage, which was infested by 300 insects in 2005; The 2014 World Cup in Brazil and the 2016 Rio Olympic Games. The company also launched the edible insect event in Sydney in 2014, Pestaurant Global.

“Here, in addition to sporting events, Rentokil has already partnered with other Rock World festivals, such as Lollapalooza and Rock in Rio itself. “Pest control not only ensures the health and safety of participants, but also contributes to the overall quality of the event. “Overall satisfaction and maintaining the reputation of the festival,” says Marcelo Brom, operations manager at Rentokil in São Paulo.

According to him, the idea is to ensure that insects and rodents do not interfere with the experience of the audience who go to the Interlagos Autódromo to see their favorite band – in addition to respecting the health standards of medium and large events held in Brazil. The company will also participate in the food hygiene phase, distribute hand hygiene materials and will be responsible for a control program focusing on mosquitoes that transmit dengue fever.

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